**Walmart to Integrate Bitcoin and Ethereum into Its Mobile Shopping Experience via OnePay**

Walmart is gearing up to bring cryptocurrency directly into the shopping experience through its fintech arm, OnePay. The retail giant’s mobile app will soon allow users to buy, store, and spend digital assets, with Bitcoin and Ethereum set to be the first tokens available.

According to reports, the rollout is scheduled to begin in the second half of the year through a partnership with Zerohash, a startup specializing in stablecoin and crypto infrastructure. By embedding trading and custody features inside the OnePay app, customers won’t need external exchanges or wallets. They will be able to convert BTC or ETH into dollars instantly and use the balance toward Walmart purchases or card repayments.

This expansion marks another step in Walmart’s strategy to transform OnePay into a full-spectrum digital finance platform. The app already offers high-yield savings accounts, debit cards, Buy Now Pay Later services, and a mobile wallet. Adding cryptocurrency functionality positions OnePay as a competitor not only to traditional banks but also to fintech companies like PayPal and Cash App, which have already ventured into digital assets.

For Walmart, this move is driven less by speculation and more by utility. By giving shoppers a way to integrate cryptocurrencies into their everyday spending, the company aims to help push digital assets closer to mainstream adoption. Analysts suggest this could serve as a model for other major retailers seeking to build customer loyalty through fintech ecosystems.

*Source:*
The information provided in this article is for educational purposes only and does not constitute financial, investment, or trading advice. Coindoo.com does not endorse or recommend any specific investment strategy or cryptocurrency. Always conduct your own research and consult with a licensed financial advisor before making any investment decisions.

**About the Author**
Alexander Zdravkov is a dedicated analyst who always seeks the logic behind things. Fluent in German and with over three years of experience in the crypto space, he skillfully identifies new trends in the world of digital currencies. Whether providing in-depth analysis or daily reports, his deep understanding and enthusiasm make him a valuable member of the team.

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