As we head into 2026, one of the biggest concerns in the consumer tech industry is the skyrocketing cost of RAM. Driven in part by the development and usage demands of AI, many companies have raised prices on memory hardware, leaving players worldwide worried about the impact.
Nintendo, however, appears less concerned about the immediate effects of this increasingly volatile market. According to Nintendo President Shuntaro Furukawa, the company currently has sufficient components to ensure that its earnings won’t be affected right away. Nonetheless, Nintendo continues to monitor the situation closely.
Furukawa shared his thoughts on the rising RAM prices and their effect on Nintendo in a recent paywalled interview with Kyoto Shimbun, as reported by VGC. When asked about the state of the memory market, he explained that Nintendo’s business and finances are not expected to face immediate impacts. The company has secured enough components to maintain stability for the time being.
Regarding the possibility of increasing prices due to RAM price volatility and other factors such as tariffs, President Furukawa described it as a “hypothetical” situation on which he could not currently comment.
The Nintendo Switch 2, which launched in June 2025, remained a highlight of our gaming coverage and discussions throughout last year. Despite some reservations noted by Shacknews Editor-in-Chief and Switch 2 reviewer Asif Khan, Nintendo’s aggressive content strategy has ensured there has been plenty to play and talk about in features like This Week in Switch 2.
With Nintendo prepared on the hardware front and focused on delivering engaging content, the company seems well-positioned to navigate the challenges posed by the current RAM market volatility.
https://www.shacknews.com/article/147384/nintendo-president-furukawa-ram-price-increase